Never Done Playing

Nike, Burn & Broad, Soursop
Consultancy
Digital & Print

Awards:
ADC 2023 - Gold

Brief: Back-to-school campaign that encapsulates the way that kids play, and go beyond the side of competitive sport.

Outcome: A squishy, fun and colorful execution involving the biggest stars in sports like Virgil Van Djik, and executions that are both playful but also showcase fun.

Team:
Creative Direction:
Vicente Garcia Morillo
Eugene Serebrennikov

Illustration and 3D Design:
Vicente Garcia Morillo
Sarah Ann Banks

Client Consultant:
Developing Agency

Animation:
Andrew Ahern

Photography:
Soursop + Nike

Project Management:
Danny Serebrennikov

The work presented in this document contains creative materials developed for Nike, Inc., Beaverton, OR and remains the intellectual property of Nike, Inc. These layouts are shown for internal presentation and portfolio purposes only.
Redistribution, reproduction, or use outside of this context is strictly prohibited without prior written consent from Nike and the relevant parties.